We begin by analyzing your game’s genre, mechanics, story, and world design goals. The team reviews concept art, references, and level design books to define ideas, mood, and structure. During this phase, we outline core gameplay beats, identify required elements, and determine how the player sees and moves through the game. This foundation guides all design decisions throughout the project.
Game Level Design Services
Bring your game world to life with expert game level design that enhances gameplay, player experience, and visual storytelling.
Worlds We’ve Designed
Explore our showcase of games created using leading engines, modern workflows, and a refined design process.
Ready to Enhance your Level Design?
From layout to final polish, we create levels that elevate gameplay and visual quality while fitting your game’s style and production needs.
Our Technical Expertise
Who Will Work on Your Project
Your project is handled by a dedicated team of specialists experienced in level design, game development, and environment art. Each expert contributes unique skills, from shaping gameplay flow and world design to implementing features in engines.
Level Design Process
Our level design process transforms early ideas into complete, polished game levels. Each stage focuses on gameplay flow, world structure, visual clarity, and performance, so the final product supports your game’s mechanics, story, and player experience.
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Level Layout & Early Blockout
The level designer creates a simple map that outlines flow, rooms, routes, and key events. Using game engines and level editors, we block out the main shapes and spaces needed for gameplay. This stage focuses on navigation, pacing, and difficulty distribution. It helps visualize the player’s perspective, test early interactions, and validate the core idea before adding environment art or advanced features.
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Gameplay Mechanics & Encounter Setup
Next, we shape gameplay by placing enemies, power-ups, interactive elements, and encounter triggers. We define combat encounters, resource distribution, and timing that support your game design goals. This stage ensures every area has purpose, challenge, and smooth transitions. Our team collaborates closely with other designers to maintain consistency across events, character interaction, and world logic.
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Environment Art, World Building & Refinement
Once gameplay is solid, artists develop architecture, terrain, props, and visual storytelling elements. We refine lighting, atmosphere, and structural details to strengthen the game environment. This step enhances immersion without limiting gameplay clarity. Artists draw from references and other aspects of environment art to ensure every location feels coherent, functional, and visually engaging.
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Testing, Iteration & Balancing
We thoroughly test how players navigate, react, and interact within the level. Using insights from internal playtests and game jams principles, we refine timing, readability, difficulty, and overall gameplay. Iteration helps resolve friction points, improve clarity, and ensure the level supports player experience across different skill levels. Each improvement strengthens flow and polish before final integration.
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Final Polish & Performance Optimization
In the final stage, we optimize assets, adjust draw distances, refine collisions, and prepare the level for game production. Unity Developers and technical artists ensure smooth performance across PC and consoles. We verify compatibility with game engines and make extra effort to deliver stable, polished environments. The level is then ready to integrate into the game ships pipeline.
Why Clients Choose Us
Choosing the right level design partner means working with a team that understands gameplay, world design, and production needs. Here’s why studios worldwide trust us to shape levels that elevate player experience and support successful game development.
9+ Years on the Market
With almost a decade of experience in game development, we’ve designed levels for indie projects and large studios alike. Our work spans mobile, PC, and consoles, crafting everything from early game layouts to fully polished environments ready for ships.
200+ Talented Developers & Designers
Our team includes over 200 specialists: level designers, game designers, environment artists, Unity and Unreal developers, and technical experts. This multidisciplinary structure allows us to handle world design, environment art, level creation, and optimization with precision and creativity.
100+ Satisfied Clients
We’ve supported more than 100 global clients with level design services. Our process centers on communication, flexibility, and gameplay quality, ensuring each world, encounter, and player pathway aligns with your project goals and production timeline.
Flexible Engagement Models
Whether you need a full level design team or specific roles like a Lead Level Designer, Artist, or Unity Developer, we offer engagement models that adapt to your workflow. Scale easily and collaborate seamlessly with experienced designers and developers.
Transparent Pricing
We provide clear, predictable pricing tailored to your scope – no hidden fees or unexpected changes. Our structured approach helps teams plan resources, iterate efficiently, and maintain control over production budgets throughout the entire level design process.
300+ Projects Delivered
Our expertise spans more than 300 world-building projects. From simple maps to complex multi-area worlds, each delivery reflects our passion for good level design, thoughtful gameplay flow, and strong technical execution in modern game engines.
What Our Clients Say About Us
Studios worldwide rely on our expertise in game level design, world building, and gameplay-focused production. Here’s what they value most about working with our team.
Partnering with Innovecs has been a great benefit to our team and project. The work they produce for us is always on time, within budget, and of the highest quality! Innovecs has made a positive impact with us!
Shane Nakamura
Art Director at Jam City
When looking to outsource art assets for some of our projects I was fortunate to sign with Innovecs. I remembered them as easy to co-work with, they weren’t afraid to take our challenges and delivered top-notch content.
Artem Nabatov
Head of Studio at Gameloft
I value the professionalism and the commitment of Innovecs as a company and the developers I personally got to work with. The human resources are of the highest quality. I definitely plan to work with them again and increase the capacity of cooperation in the future.
Shahar Sorek
Founder and CEO at 7 Elements Studios
Explore Other Services We Provide
In addition to our game level design services, Innovecs Games offers a full suite of solutions to support every stage of your game production pipeline.
Full-Cycle Game Development
From concept to live release, we manage the entire development process. Our team handles design, programming, testing, and optimization to bring your vision to market faster and with higher quality.
Mobile Game Development
We build high-performing mobile games for iOS and Android using scalable architecture and responsive interfaces. Every project is optimized for performance, engagement, and monetization.
2D & 3D Game Art Production
Our artists create compelling visual elements, from environments to characters and icons. We ensure each asset fits your game and enhances the overall gaming experience.
Tech Art & Animation
Our technical artists bridge design and development, optimizing shaders, effects, and animations to ensure smooth integration and consistent performance across platforms.
QA & LiveOps
We provide full-cycle testing and post-launch support to maintain top-quality performance. Our QA engineers perform usability testing and real-time optimization for stable gameplay experiences.
Co-Development & Production Support
Collaborate with our teams to co-develop features, systems, or modules. We integrate seamlessly into your pipeline to accelerate timelines and reduce production bottlenecks.
Game Development Outsourcing
From prototypes to large-scale titles, Innovecs offers flexible outsourcing models tailored to your goals. Scale resources quickly without compromising creativity or control.
Need Expert-Level Design for Your Game?
From layout to pacing, we build levels that enhance storytelling, boost replayability, and deliver a seamless player experience.
Frequently Asked Questions
What does a video game level designer do?
A video game level designer plans the layout, flow, and interactions inside a level. They design levels, build maps and rooms, shape gameplay pacing, and collaborate with game design teams to ensure every area supports the story, mechanics, and player experience.
How early should level design start in development?
Level design begins early – often right after core game design decisions are set. Starting early helps create layouts, test ideas, and validate gameplay. This ensures each map evolves naturally alongside mechanics, preventing rework and helping the level designer refine room structure and player flow.
Can you work with our existing game engines or tools?
Yes. Our team works seamlessly with tools like Unreal Engine, Unity, and proprietary engines used by large studios, including those building titles with Epic Games tools. We adapt to your workflow and offer advice on best practices for smooth integration.
Do you provide level design tips and guidance?
Absolutely. We offer advice throughout the project – sharing level design tips, reviewing existing layouts, and helping teams improve structure and pacing. Whether you need feedback on a small room or a full map, we guide your team toward more intuitive and engaging design.
Do you help teams new to level design?
Yes. We often support aspiring level designers or teams shifting into game design. We can review your work, demonstrate example layouts, explain how most people navigate levels, and help you learn how to create clearer structures that improve gameplay flow.
Do you offer training or a level design course?
While we don’t provide a traditional course, we frequently mentor teams by walking them through the design process, offering practical examples, and explaining how to create balanced maps and rooms. This hands-on guidance helps improve internal skills and overall production quality.
How does an environment artist support game environment creation?
An environment artist builds the visual elements of a game environment, from props and architecture to lighting and atmosphere. Their work enhances clarity, mood, and storytelling, ensuring each level supports gameplay flow and feels cohesive within the broader world.
What role does game design play in level design?
Game design defines mechanics, systems, and player behavior – guiding how a level should function. Level design transforms those ideas into playable spaces. Both must work together to create levels that feel balanced, intuitive, and engaging for different play styles.
Can ideas from game jams help improve level designs?
Yes. Jams encourage rapid experimentation, creativity, and testing – valuable skills for any level designer. Techniques learned during jams often lead to fresh ideas, faster iteration, and more innovative gameplay challenges within a full-scale project.
What makes a strong game environment?
A strong game environment blends visual clarity, meaningful landmarks, gameplay-focused layout, and consistent worldbuilding. It guides players naturally, supports mechanics, and reinforces emotion or story. When aligned with good level design principles, environments become memorable and easy to navigate.
Are level design books useful for improving skills?
Level design books offer frameworks, examples, and theory that help designers refine structure, pacing, and player experience. They complement hands-on practice, giving level designers deeper insight into how maps, rooms, and gameplay moments should connect and evolve.
What defines good level design in modern games?
Good level design balances challenge, clarity, and player freedom. It guides navigation without feeling restrictive, encourages exploration, and supports mechanics naturally. Every map, room, and event should feel purposeful, rewarding, and aligned with the intended player experience.
Get in Touch
Have a game idea? Need a reliable partner for development? Let’s build your next hit together.
Nader Alikhani
VP of Innovecs Games
Christopher Rowe
Business Development Director